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Tag: revenue strategy

Chief Revenue Officer
Revenue Strategy

Chief Revenue Officer Role – Unpacked

January 31, 2018 | By Heather Cooan
Growth is at the forefront of every brand and organization as priority number one. With this hyper-focus on growth, we’ve seen the steady emergence of the Chief Revenue Officer (CRO), a new C-level appointment with responsibility for all aspects of revenue strategy & performance. This high-profile role is in charge of revenue creation both short-term […]
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